European tourists are choosing Turkey again

Turkey’s beaches have been filling up with Europeans once more this summer.

After a dismal 2016 for the country’s tourism industry, things are beginning to bounce back, with positive figures seen for the first time in two years.

Over the first eight months of the year, the number of foreign tourists in Turkey reached 21.9 million, a 25.4% rise on the same period in 2016.

The majority of foreign tourists were from Russia, with Germany and Georgia coming in second and third, followed by the UK and Bulgaria.

The UK’s leading tour operator, Thomas Cook, has reported strong growth in demand for Turkish holidays in summer 2017 as they offer ‘good value for money.’ Bookings are up 11%, putting Turkey in prized position of the third most popular destination for British tourists after Spain and Greece.

Germans too seem to be heading to Turkey for their holidays in 2017. This is particularly impressive given the relations between the two countries.

Thorsten Schäfer of the German Travel Association (DRV) says that ‘last minute deciders’ are showing a tendency to book their summer vacation in Turkey. One reason that so many Germans are happy to book Turkish vacations is that, “tour organisers are currently offering very attractive holiday packages for an affortable price."
The most popular destination was Antalya, seeing 36% of arrivals, followed by Istanbul with 28%, and Artvin, Muğla, and Edirne all with 8% each.
Whilst the overall inbound figures aren’t record-breaking, the market is certainly surging forward and on course for future growth.