About Events 2025

The 28th East Mediterranean International Tourism and Travel Exhibition (EMITT), which will be held on February 5-7, 2025, at TÜYAP Fair & Congress Center, is set to offer a platform for all national and international stakeholders in the tourism sector to establish productive partnerships and welcome industry professionals.

The EMITT Event Programme, to be held concurrently with the exhibition, will feature a range of inspiring events under the theme "Redefining" in 2025, aiming to enable the tourism sector to develop action plans addressing the challenges that have negatively impacted the industry.

Objectives of the EMITT 2025 Event Programme

• To take the first steps toward shaping the future of the tourism sector in the face of global crises and environmental challenges.
• To create a roadmap with a bolder and more innovative vision, not only to respond to today’s crises but also to build a sustainable future as we redefine tourism.
• To foster a platform for discussion that strengthens collaborations among industry players, with the goal of building a more resilient and positive tourism model in the face of the destructive impacts of the climate crisis, wars, and overtourism.
• To adopt an approach that not only aims to achieve zero waste but also adds value to nature and society, strengthens tourism, and produces innovative solutions while building a positive tourism model.
• To explore new market opportunities with creative tourism products.
• To introduce the industry to today’s pioneers and leaders who are boldly taking steps and forming the right partnerships for this transformation.
• To view tourism not just as an experience, but as a responsibility.

In over 20 thematic events, more than 50 thought leaders and industry professionals will bring new trends, sector goals, sustainable investments, technological developments, and best practices to the EMITT Event stage, showcasing a realistic vision for the future. It will host four different programs: the Conference Stage with sectoral sessions, the Experience Zone for start-ups, Master Class curated exhibition tours and Exhibitor Stant Events - Main Foyer Shows.

EMITT 2024 Conference Stage Sessions

EMITT 2024 Instalive Talks with Cem Kınay