Why Visit?
EMITT 2027 • 30TH EDITION
Connect to the World’s Tourism Network from Istanbul
Discover new destinations, connect with industry professionals and take your place at the heart of tourism’s newest business opportunities.
Not Just an Exhibition, a Global Tourism Meeting Point
EMITT 2026 brought together tourism professionals from all over the world in Istanbul.
- 19,849 Visitors
- 109 Countries
- 2,360 International Visitors
- More than 300 Hosted Tour Operators
Source: EMITT 2026 Post-Show Report
What Awaits You at EMITT 2027?
Three days of destinations, brands and decision-makers under one roof.
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Discover New Destinations
Explore destinations, tourism brands and new travel products from around the world, all in one place.
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Make the Right Connections
Connect directly with tour operators, travel agencies, hotels, destination management companies and industry professionals.
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Seize New Business Opportunities
Grow your tourism network with new partners, suppliers and international business contacts.
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Stay Ahead of the Industry
Follow new destinations, trends, markets and the changing dynamics of the industry up close.
Meet a Tourism Network from 109 Countries
EMITT brings local and international tourism professionals together under one roof in Istanbul.
- 109 visitor countries
- 2,360 international visitors
Top 10 foreign visitor countries at EMITT 2026
- Egypt
- Kazakhstan
- Azerbaijan
- Bosnia and Herzegovina
- Bulgaria
- Lebanon
- Greece
- North Macedonia
- Uzbekistan
- Turkish Republic of Northern Cyprus

You Don’t Need Luck to Make the Right Connections.
With EMITT’s digital matchmaking system and B2B meeting infrastructure, connecting with the right people is easier than ever.
- More than 11,750 Digital Matchmaking Interactions
- More than 3,500 Meetings Held
- 80 percent Satisfied with the Digital Matchmaking Experience
The Entire Tourism Ecosystem Under One Roof
The EMITT 2026 visitor profile shows the sectors you will meet at the exhibition.
- Hospitality Businesses
- Tour Operators
- Travel Agencies
- Public Institutions and Organizations Governorships, municipalities, provincial culture and tourism directorates
- Diplomatic Missions
- Event Organizers
- Academic Institutions
- HoReCa Suppliers
- Health Tourism
- Press
- Other Tourism Activities
300+ Hosted Tour Operators from Around the World
In 2026, the Hosted Tour Operator Program welcomed 322 tour operators from 63 countries to EMITT, and more than 3,500 meetings took place.
- 63 countries
- 322 tour operators
- More than 3,500 meetings

2026 Hosted Tour Operator countries
- Albania
- Algeria
- Australia
- Austria
- Azerbaijan
- Bangladesh
- Belgium
- Bhutan
- Bosnia and Herzegovina
- Bulgaria
- Canada
- China
- Denmark
- Egypt
- Ethiopia
- Georgia
- Ghana
- Greece
- Hong Kong
- Hungary
- Iceland
- India
- Indonesia
- Iran
- Iraq
- Ireland
- Italy
- Ivory Coast
- Japan
- Kazakhstan
- Kenya
- Kuwait
- Lebanon
- Lithuania
- Malawi
- Malaysia
- Mexico
- Nigeria
- Oman
- Pakistan
- Palestine
- Philippines
- Poland
- Portugal
- Romania
- Russia
- Serbia
- Slovenia
- South Africa
- Spain
- Sri Lanka
- Sweden
- Tanzania
- Thailand
- Tunisia
- Turkmenistan
- UAE
- Ukraine
- United Kingdom
- USA
- Uzbekistan
- Vietnam
- Zimbabwe
Explore the World’s Tourism Map in Three Days
Every hour on the show floor can mean a new market, a new product or a new business partner.
DISCOVER
New destinations and travel products
CONNECT
International tourism professionals
MEET
Potential partners and suppliers
GET INSPIRED
New markets and tourism trends
Experience the EMITT Atmosphere
30TH EDITION
30 Years of Experience. A New Era for Tourism.
As EMITT celebrates its 30th edition in 2027, it once again brings tourism professionals from every corner of the world together in Istanbul.
Meet the World of Tourism in Istanbul
Take your place at the 30th edition of EMITT, 4–6 February 2027.