5 - 7 February 2025 • TUYAP

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Why does Elite World Hotels & Resorts choose EMITT?

EMITT 2024 is preparing to bring together leading brands from the tourism industry.

Only a month left for the 2024 edition of one of the top 5 tourism exhibitions in the world, EMITT - and leading brands in the business are securing their stands.

One of these brands is Elite World Hotels & Resorts, one of EMITT’s long time exhibitors and a leading hotel chain from Türkiye. Marketing Manager of the brand, Yasemen Gürlertürk answered our questions about their activities and why they choose EMITT for their business.

Can you tell us about your company and your activities?

As Elite World Hotels & Resorts, one of the leading local hotel chains in the tourism industry, we have been operating in the hotel business for nearly 50 years. We bring Turkish hospitality to our customers with our 4 brands; Elite World Grand, Elite World, Elite World Comfy and Elite World GO that cater to various tourism segments from economy to luxury, city hotels to resort tourism, and our 10 hotels.

What are your reasons for choosing EMITT?

We have been exhibiting at EMITT, one of the biggest tourism organizations in Turkey, for 13 years. This exhibition, which is organized for the 27th time this year, is also the meeting point for many tourism professionals that work in the tourism business. Information exchange, business partnerships that are created here, any event that is organized to further the industry are important in terms of moving Turkish tourism up a league. The reason why we exhibit at EMITT is that it offers this gathering and information exchange opportunities to tourism professionals.

What are your expectations from EMITT?

First of all, EMITT is an important meeting point for us tourism professionals. It is an important platform where we can meet this many industry professionals in 2-3 days and exchange knowledge. Additionally, the fact that it shoulders a role that allows us to follow the future trends in the industry and the business partnerships that we can cultivate here are quite important to us.

Why should industry professionals visit EMITT?

As industry professionals, following the trends in the world and our country and taking actions according to these trends are crucial parts of our job. East Mediterranean International Tourism and Travel Exhibition EMITT is leading the list of organizations that industry professionals should visit because it is one of the top 5 tourism exhibitions in the world.

What is your point of view about this year’s tourism sector? Could you please share your forecast for 2024?

Despite all the worldwide unfortunate events in 2023, we are closing the year with numbers beyond our expectations. Tourism industry has started to recover as the negative effects of February 6 earthquake that happened in 2023 and affected our country deeply has lessened and as we left the stagnancy the general election of 2023 had brought behind. The first 9 months of the year saw 12% increase in number of tourists and 13,5% increase in tourism profit per person. November data shows that we will break a record this year just like other European countries after the pandemic. Both the number of tourists that visited our country and the increase in tourism revenue at the end of the year allow us to have a positive outlook on 2024. According to Global Travel Report published by World Travel Market, it is estimated that Türkiye will get ahead of France as the second most visited country in Europe in 2024. We, as tourism professionals, will do our best to accomplish this goal.

Bring your tourism business in front of EMITT’s thousands of targeted and influential visitors. Contact us today to discuss your participation options.